We take an individual approach to each client in order to tailor our service offering to their needs.
There are, however, some common elements in all of our projects, as they tend to be very design-led, and we follow a process on these aspects of the work.
Defining the brief with the client.
Create objectives and values
Collaborative brainstorming with people involved in the project
Formulating a plan to cover all aspects of the project.
Creation of visual ideas and mood boards
Stationery, brochures, interiors, retail, websites, direct mail, advertising, website, intranet, vehicles, interactive, etc…
Design of initial concepts
Sizes, positioning, exclusion zones etc.
Brand colours, secondary palettes.
Refinement of design
Sizes, positioning, exclusion zones etc.
Brand colours, secondary palettes.
Client sign off
Sizes, positioning, exclusion zones etc.
Brand colours, secondary palettes.
Apply design to all areas of project. Create book brand guidelines.